Attention coach-led gym owners
INSIDE: We reveal the 4 revenue leaks quietly draining your gym and why throwing money at more leads makes every single one of them worse. This FREE playbook is a MUST read for any gym owner serious about building an impactful and profitable gym.
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The Lie You Have Been Sold. Every agency, every Facebook ad course, every marketing guru is selling the same thing: more leads. Here is why that is the wrong answer. And what the data from 500+ gyms actually shows.
The Four Revenue Leaks. Most gym owners are bleeding money in the same four places. None of them are fixed by more leads. We show you exactly where to look and what to do first.
The Frankengym Problem. Personal training. Group classes. Yoga. Online coaching. Nutrition packages. If this sounds like your gym, you are not running one business. You are running five. And none of them are making serious money.
The Three Numbers to Track. If you do not know your trial-to-member conversion rate, your monthly attrition rate, and your lead-to-front-end conversion rate, you are flying blind. This section tells you what they should be. And how to fix them if they are not.
Why Trust Us
GON has worked with over 500 independent gym owners across 16 countries. Not franchises. Not big-box operators. Independent gym owners at the same stage you are at right now.
The playbook you are about to read is built from what we see working inside those businesses every single day. The average GON member adds £130,000 in new revenue in their first year. The data in this guide is why.
